What was the problem?
Trumpf was losing out on parts sales when competing with non-original lower quality parts manufacturers. They needed an approach to aftersales which aligned with their brand and image of being innovative to take back their market share with the most convenient way of ordering spare parts.
“Requests have gone up by about 20%. We believe that nyris’s approach to building up an index with synthetic data and improving search accuracy is an excellent and efficient way forward.”
Alexander Salatzkat
Head of Digital Marketing and Operations
How did we solve it?
nyris's visual search has helped Trumpf increase customer loyalty and convinced new customers of their unique service offerings. Additionally the nyris solution has created better internal efficiencies by offering the solution to in house technical teams saving them time and money.
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